There is no doubt the Olympics provide an opportunity of a lifetime, not only for athletes, but for marketers. Over the past four years, the marketing landscape has changed dramatically due to advancing technologies, …
Today, our design gurus have done it once again and shared some logo redesigns that have caught their eye across various industries. Read our latest post to learn more.
When analyzing your PR marketing efforts, its important to determine whether traditional PR or digital PR is the right route for you and your business. Here are some things to take into consideration when creating your next marketing strategy.
An optimal user experience is heavily reliant on how easy it is for individuals to find the information and details that they are looking for. Take a look at our analysis of different search patterns that can be incorporated into your website’s information architecture in order to create a seamless experience that will keep customers returning to your site.
An internship with a digital agency is a challenging, yet immersive experience for students that helps to prepare them for a career in the real world. Take a look at what one of our most recent interns learned during his time working with Blue Fountain Media.
Trending news and pop culture references present brands with an opportunity to market their business in a unique way. When you take a topical event or subject, and leverage it to promote your products and services, you become a part of the conversation while creating increased brand awareness. Here are some of our favorite examples of companies incorporating this into their marketing strategies in recent years.
Mobile apps should be designed to provide users with unique and intuitive experiences that websites alone simply can’t. Here are some ways that brands have leveraged the existing hardware and technologies within smartphones to make their mobile apps stand out.
Google Analytics is an essential tool to tracking the performance of your website. Here are some tips on what to look for when beginning to use Google Analytics, and how to leverage the program work for you and move your online business forward.