As digital marketing continues to evolve, you need a team to support your new online ventures. It doesn’t start and end with a brand new website. It takes a team to help build up brand awareness and get your name out there. How can a digital agency help build, train, and prep your team for ongoing digital marketing efforts?
The creation of Cyber Weekend has changed the Ecommerce game. Digital marketers no longer have to try and lure customers into stores on Black Friday. Instead, they just need to get audiences to their website and have them shop right from the comfort of their own home all weekend long. Take a look at some of our favorite email marketing campaigns from the holiday weekend.
With 78% of marketers increasing their spend since June alone, there is no doubt the location-based advertising wave is strong and truly being leveraged by almost all movers and shakers in the advertising industry. …
Intelligent marketing strategies are going to define 2017. Learn what changes need to be made to your business practices in order to prepare yourself for the evolving marketing landscape ahead.
Learn about Hefty’s “ad takeover” to wipe the web clean of election-related ads. How can your brand leverage timely events to improve the effectiveness of your marketing?
On October 19, 2016, Blue Fountain Media hosted a seminar on “The Future of Customer Engagement & Digital Technology.” Take a look at some of the key insights that were shared from each member of our diverse panel, and stay tuned for more posts from the event in the coming weeks.
The user experience you create through your content for an online customer can easily be compared to the journey a buyer faces in a retail store. Here are some ways that you can organize and structure your website content in order to fit the needs of your audience, and get them to convert into loyal customers.