How To

SuperBowl

Super Social Super Bowl Commercials

It’s not often 111 million people turn their attention to the same thing, but come Sunday a good chunk of America will tune in and watch the New York Giants smack down the New England Patriots in the Super Bowl for the second time in four years.

Feb 3 by | Post a Comment
intagram

Social Media: In Visible Campaigns

The social online world affords content providers more creativity in the name of sharing, so when it comes to social content, a picture can truly be worth a thousand words.

Feb 2 by | Post a Comment
shortcuts

Keyboard Shortcuts Guaranteed to Save You Time

For many Web designers, learning keyboard shortcuts is a job necessity. Not only can keyboard shortcuts greatly increase your productivity, but streamlining these motions can be good for your health (carpal tunnel, anyone?) and help keep your efforts sharp.

Jan 31 by | 1 Comment
10 Commandments

10 Commandments of Optimizing Landing Pages for Conversions

Using a targeted landing page is a sure way to increase the odds of converting that hard-earned traffic into leads.

Jan 26 by | Post a Comment
Photoshop

No Layer Left Behind: A More Efficient Photoshop

Focusing on Web design etiquette from the start of a project goes a long way in helping to succeed as a team.

Jan 20 by | Post a Comment
Twitter presence

9 Tactics for Upping Your Presence on Twitter

Whether you work for a Fortune 500, mid-sized start-up, or play a starring role in a solo operation out of a basement, building a brand presence on Twitter is a must. Doing so can give your business access to a near endless pool of potential customers (360 million and counting to more precise) and the ability to tap into new markets with a single tweet.

Jan 17 by | Post a Comment
Siri

Say What? 5 Ways to Optimize Results for Voice-Activated Searches

A scant three months after Apple released its iPhone 4S, the debate over how the device’s speech –recognition personal assistant, AKA Siri, will change search is in full effect.

Jan 11 by | 1 Comment
Local Search Business

How To: Optimize Local Business for Search

A few short years ago only 54 percent of small businesses had websites. Today the number has climbed to 82 percent and as more and more local businesses continue to expand their online presence it is increasingly harder to garner, and hold, the attention of consumers.

Jan 9 by | Comments (2)
Google+feature

How To: Use New Tools and Controls to Manage Google+ Pages

After introducing Google+ Pages as a way to provide businesses the ability to build a public identity on Google+, the company has been busy tweaking the platform and recently added new tools and controls to help better manage these pages.

Dec 28 by | Comments (2)
BFM-Blog-Mobile

5 Not So Obvious Tips for Creating a Better Mobile-Friendly Website

Soon there will be more mobile devices than humans. So why aren’t more Web designers busy building mobile sites?

Dec 20 by | Post a Comment
BFM-Blog-LinkedIn

How To: Get the Most out of LinkedIn Company Pages

As sharing information through the social media stream becomes increasingly important, businesses are finding LinkedIn an indispensable tool.

Dec 12 by | Post a Comment
BFM ammo

The 15 Minute SEO Audit: Ammo for Your Next Sales Meeting

A quick SEO audit can help you identify marketing opportunities for a client and provides much needed information on different ways your efforts can deliver value.

Dec 7 by | Comments (2)
BFM-Blog-Images-2011_november_29 (1)

How To: Optimize Email for Mobile Devices

Email use has grown from 4 percent of the mobile market to 20 percent in two years, according to a recent study. The bottom line is, if you’re not optimizing your email marketing for mobile, you’re missing opportunities.

Nov 30 by | Post a Comment
Google+1-1

How To: Make the Most of Google+ Brand Pages

Google+ may have underwhelmed so far, but there are still a few unique features that brands and marketers can (and should) take advantage of.

Nov 11 by | Post a Comment

Increase Brand Value Through Positive Marketing

Positive marketing is a mutually beneficial relationship between marketers, customers and anyone affected by the marketing efforts.

Nov 10 by | 1 Comment