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Category Archives Marketing Strategy

local seo strategy

Local SEO Strategy: Tips for Large and Enterprise Companies

As digital marketers know, search engine optimization has changed a lot over the years. It is important for businesses to adapt to these changes in order to increase their chances of being viewed favorably in the eyes of powerful search engines. Here are some tips on how to improve your local SEO strategy for larger companies and enterprise organizations.

promote your brand

Traditional PR vs. Digital PR: How to Promote Your Brand

When analyzing your PR marketing efforts, its important to determine whether traditional PR or digital PR is the right route for you and your business. Here are some things to take into consideration when creating your next marketing strategy.

heder image

2016’s Summer Games: What Global Marketers Need to Know

With all eyes on Rio as it hosts one of our oldest traditions, technology has advanced exponentially, causing the impact and interactivity of the global event to evolve.

brand strategy

Brand Strategy: Leveraging Current Events & Marketing Trends

Trending news and pop culture references present brands with an opportunity to market their business in a unique way. When you take a topical event or subject, and leverage it to promote your products and services, you become a part of the conversation while creating increased brand awareness. Here are some of our favorite examples of companies incorporating this into their marketing strategies in recent years.

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Brands With The Best Email Marketing Campaigns: Summer 2016

Email marketing is an incredibly effective way to connect with users and move them down the conversion funnel. Check out our favorite campaigns of Summer 2016.

Blog - LongLiveNY

Long Live You: A Non-Profit Omni-channel Marketing Campaign

Blue Fountain Media collaborated with LiveOnNY, to develop an omni-channel digital marketing campaign surrounding the importance of organ donation in the New York metropolitan area. From strategy, to design, development, and execution, take a look and learn how a campaign comes to life.

social media contests

Creating a Successful Social Media Contest for Your Brand

There are numerous ways your business can benefit from hosting a social media contest. From increasing audience engagement, to growing brand awareness, here is everything you need to know in order to plan your next digital marketing campaign.

Optimize PPC Campaigns

How to Optimize PPC Campaigns for a B2B Marketing Strategy

Optimizing PPC campaigns specifically for B2B can be challenging. We have compiled some tips on how to make the most of your advertising budget, and increase the qualified traffic that comes to your website.

Earth Day Digital Marketing

Earth Day Infographic: Digital Marketing Solves World Issues

How to digital marketers spend their money? How can it be put to better use? Take a look at our Earth Day infographic to learn how the money used online can help to solve some of the greatest issues facing our environment today.

social media imagery

Social Media Ad Strategy: Which Imagery Has Best Results?

When it comes to using imagery in social media marketing campaigns, it is important to determine what the right fit is for your brand. Whether it is stock imagery, illustrations, or lifestyle imagery, we analyze what imagery will help grow your brand online.

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