This is a quick post to exemplify why most methods of marketing, especially online, simply do not match the effectiveness and longevity of search engine optimization (SEO). The important factor to remember is that … Read More

There’s been a lot of talk of “social media marketing” lately and what normally follows that phrase is the word “Twitter”. It’s becoming more common everyday that people simply suggest Twitter as the means … Read More

Having a great website is the first step in a successful online business, but it doesn’t do any good if no one can find it. While search engine optimization has been proven to be … Read More

Writing for search engines is becoming increasingly like writing for humans. Search engines used to base rankings for a particular keyterm on the frequency of the term in question on a page. Today, many … Read More

It’s amazing how many poorly researched, poorly written, and poorly targeted paid search campaigns I’ve come across on the major search engines without even really looking for them. It’s obvious why Google runs those … Read More

Now that we are officially in a recession (and have been for over a year), it is time to start spending money wisely. The oversized marketing budgets of the past are set to be … Read More

Thanks to Apple’s iPhone and RIM’s Blackberry software, there has been an exponential explosion of mobile smartphones hitting the market; the average consumer is presented with at least 20 different and competitive choices when … Read More

Regardless of what your website is about, if you have a blog, it is quite easy to bring a great number of visitors to one of your blogs by watching Google’s Hot Trends. This is a list of what keywords are being looked up the most at the current time.

The NYT recently published a story, “Stuck in Google’s Doghouse,” about Sourcetool.com owner Dan Savage who sent a 4,000-word letter to the antitrust division of the Justice Department to fight against the … Read More

Although most SEO experts agree that having fully valid html and css are not prerequisites for perfect search engine optimization, we recently found out how it could bring us additional traffic: many blogs out … Read More

Your domain name says a lot about what users should expect to see before they click on a search engine results, follow a link, or enter-in your url. You must be sure that your … Read More

I’ve been looking into this over the past few months each time we have a new client who wishes to use our SEO services. I usually make a rough comparison of what they would … Read More

Did you notice anything different about the below business information? It may look like your usual company details, but it is enhanced by a mark-up standard known as the hCard, one of many “microformat” … Read More