One of the oldest and most effective ways to identify new link partners is sifting through a competitor’s backlink profile.

Responsive design websites aim to keep the most important elements on screen and prioritized, no matter the browser size and orientation.

The ubiquitous ‘Best Of’ list can be found across just about any industry. However, ours is the first (as far as our research indicates) dedicated to the Best of the Best of Lists.

A scant three months after Apple released its iPhone 4S, the debate over how the device’s speech –recognition personal assistant, AKA Siri, will change search is in full effect.

In SEO sometimes the questions are complicated and the answers are simple.

A quick SEO audit can help you identify marketing opportunities for a client and provides much needed information on different ways your efforts can deliver value.

The world’s most visited homepage is also most likely one of the simplest. And it’s no coincidence that the guys responsible for revolutionizing the search engine also understand the importance of a sleek, clutter-free design.

Link building can be a key component in any SEO campaign, but without leveraging broken link tactics marketers are missing a piece of the bigger picture.

Thirty-five percent of search queries on Google will now look a lot ‘fresher’ due to a change in company’s algorithm.

In the rush to find the best, most untique ways to ramp up SEO efforts, many marketers often neglect some of the easiest and best methods of spotting opportunities to improve their position.

Plastering a website with Adsense ads might seem like a good way to bulk up your ROI, but savvy publishers know there is a tipping point when overkill alienates visitors.

You’ve created, designed and developed an app. Now you need to know the best way help people find you.

There is more than one way to knock your SEO campaign out of the park. However, the best approach is an encompassing one.

Search Engine Expo (SMX) East in New York City once again proves it is a valuable resource for anyone trying to optimize online business efforts.

Google was the primary topic of discussion at SMX East Conference in New York City this week and the event provided numerous insights on Google+ and how search marketers can take advantage of the company’s new social network.