Latest Blog Posts
Optimizing for conversions is the name of the game no matter what skill or discipline you happen to be employing in the realm of online marketing. Once a person lands on your website, whether it be the homepage or product specific page, how you layout your content is crucial when it comes to grabbing attention and getting people to call or opt in for more engagement with your brand.
Say goodbye to Google Maps as you know it and hello to a new and improved way of searching for your desired destination. Marketers, if you haven’t been invited to test the new Google Maps, there are a few things that you will want to look into that may change the way you optimize for local search.
Whether you’re advocating for an idea, a product or service, or any type of brand message, the content that you create, coupled with the context in which is put, leads all of the conversations you’re trying to create.
But is content truly king? Read this post to find out.
The sultan of webspam, Google’s Matt Cutts, recently released a video listing the top five most common mistakes in SEO. If that video didn’t convince you that you’re making one of these mistakes, or if you want more ideas for how to fix them, read on.