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Tuesday, July 20th, 2010 at 4:00 pm by Ryan Matzner
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Mashable.com, the gold standard in media coverage of social media, thinks that QR and barcodes are ready about to go mainstream. In author Jennifer Van Grove‘s estimation, the primary roadblock keeping scanable codes (i.e. barcodes and QR codes) back from being used by the masses is an application that can “take the nerd-factor out of the QR code scan, and drive home the potential rewards of seeing a code, scanning it, and then engaging with the served-up content.” Enter Stickybits. “Stickybits…integrates the barcode scan in intelligent and fun ways.”
The marketing team at Blue Fountain Media couldn’t agree more with Mashable’s assessment. In fact, to illustrate the interesting ways people are using barcodes, Mashable included a picture of the world’s biggest Stickybits barcode, which Blue Fountain Media installed in June. Blue Fountain Media even hosted the Stickbits team at an event dubbed “Giant Stickybits, Regular-Sized Beers.”
Read the full QR & barcode article at mashable.
Tags: stickybits