If you hope to fare well in the feature, it’s always wise to know a little something about the past. There were a lot of significant changes to Google’s algorithm this year, as well as the ways marketers use search engines. In this post you’ll learn about some of the more significant changes we saw in search in 2012.

A scant three months after Apple released its iPhone 4S, the debate over how the device’s speech –recognition personal assistant, AKA Siri, will change search is in full effect.

In SEO sometimes the questions are complicated and the answers are simple.

Social media is an important part of the online marketing mix and not only relevant to online searches, but the online search process itself.

Search Engine Expo (SMX) East in New York City once again proves it is a valuable resource for anyone trying to optimize online business efforts.

For just about any company today with a Web presence, improving visibility of a website or a Web page for search engines is a priority. Unfortunately, many businesses lack the resources to outsource the job to SEO experts and results are often mixed at best.

Sometimes a straight line isn’t always the most direct approach.

After temporarily setting aside their differences, the Web’s three leading search companies – Google, Microsoft Bing and Yahoo! – have launched a standardized markup … Read More

A well-written, informative and entertaining blog will get your company attention from a variety of sources.