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	<title>ROI Factor Blog &#187; Social Networking</title>
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	<link>http://www.bluefountainmedia.com/blog</link>
	<description>Get the latest web design, development and marketing news from New York City website design company Blue Fountain Media.</description>
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		<title>NFL Youth Player Development and Solartown</title>
		<link>http://www.bluefountainmedia.com/blog/nfl-youth-player-development-and-solartown/</link>
		<comments>http://www.bluefountainmedia.com/blog/nfl-youth-player-development-and-solartown/#comments</comments>
		<pubDate>Mon, 01 Jun 2009 20:24:28 +0000</pubDate>
		<dc:creator>Zack Sinkler</dc:creator>
				<category><![CDATA[Projects]]></category>
		<category><![CDATA[Social Networking]]></category>

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		<description><![CDATA[<h2>Website Launch: <a href="http://www.nflyouthpd.com">NFL Youth PD</a></h2>
<p></p>
<p>&#160;</p>
<p><strong>The Challenge</strong>: Use the NFL&#8217;s brand power to make a difference in the lives of young people, by teaching them the values exemplified by the league. The ... <a href="http://www.bluefountainmedia.com/blog/nfl-youth-player-development-and-solartown/" class="read_more">Read More</a></p>]]></description>
			<content:encoded><![CDATA[<h2>Website Launch: <a href="http://www.nflyouthpd.com">NFL Youth PD</a></h2>
<p><img class="alignnone" title="NFL Youth Player Development" src="http://farm3.static.flickr.com/2457/3585435001_53b064e375.jpg" alt="" width="500" height="429" /></p>
<p>&nbsp;</p>
<p><strong>The Challenge</strong>: Use the NFL&#8217;s brand power to make a difference in the lives of young people, by teaching them the values exemplified by the league. The company focuses on inner-city youth in areas without traditional sports programs.<br />
<span id="more-1150"></span></p>
<p><strong>The Work</strong>: Full front-end design integrating informational content, a Q&amp;A section from the legendary <a href="http://nflyouthpd.com/ask-coach-miller/">Coach Miller</a>.</p>
<p><strong>The Result</strong>: A full-featured site giving young people a chance to see what the NFL can do for them, not only as athletes, but as productive adults.</p>
<p><strong>What&#8217;s Cool</strong>: The site&#8217;s sports-related features draw users in and keep them coming back, giving the NFL a chance to achieve their character-building goals.</p>
<h2>Website Launch: Solartown (coming soon!)</h2>
<p><img title="Solartown is a hub for buying, selling, and discussing green products." src="http://farm4.static.flickr.com/3047/3586338082_8fb6283959.jpg?v=0" alt="" width="500" height="447" /></p>
<p><strong>The Challenge</strong>: Build a site allowing multiple vendors to process orders for thousands of products &#8212; and do it all in under two months.</p>
<p><strong>The Work</strong>: A fully revamped, highly customized CMS with inventory management, purchase tracking, ad integration, and more &#8212; along with a complete suite of social networking features, including blogging, discussion, and video.</p>
<p><strong>The Result</strong>: Launching later this week, Solartown is the hub for discussing and buying ecologically friendly products. The site has full-fledged social networking features, and a robust back-end which includes customized drop shipping for multiple vendors.</p>
<p><strong>What&#8217;s Cool</strong>: Nobody can come close to what SolarTown has now, and their design gives them plenty of room to expand &#8212; adding new products, new vendors, or even entirely new categories is a snap, and their social media system can support as many new users as necessary.</p>
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