Comments on: The ROI of SEO is difficult to top http://www.bluefountainmedia.com/blog/the-roi-of-seo-is-difficult-to-top/ Get the latest web design, development and marketing news from New York City website design company Blue Fountain Media. Wed, 01 Feb 2012 22:38:49 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Alhan http://www.bluefountainmedia.com/blog/the-roi-of-seo-is-difficult-to-top/comment-page-1/#comment-3327 Alhan Fri, 13 Mar 2009 02:46:03 +0000 http://www.bluefountainmedia.com/blog/?p=236#comment-3327 Hi Victor, I believe you may be doing something wrong if you feel that SEO's ROI is not substantially superior to other means of marketing. Obviously, one must take into account the industry of a particular client. SEO is not for everyone. You must consider on-page factors for having an impact on conversion rates as well. It is not enough to be on page 1 for any particular keyword if your website is not going to convert visitors into leads. SEO is not a stand alone strategy, but part of a multi-pronged approach to getting the most out of the demand that exists for services / products of a client. Hi Victor,
I believe you may be doing something wrong if you feel that SEO’s ROI is not substantially superior to other means of marketing. Obviously, one must take into account the industry of a particular client. SEO is not for everyone.

You must consider on-page factors for having an impact on conversion rates as well. It is not enough to be on page 1 for any particular keyword if your website is not going to convert visitors into leads. SEO is not a stand alone strategy, but part of a multi-pronged approach to getting the most out of the demand that exists for services / products of a client.

]]> By: victorseo http://www.bluefountainmedia.com/blog/the-roi-of-seo-is-difficult-to-top/comment-page-1/#comment-3326 victorseo Thu, 12 Mar 2009 11:53:42 +0000 http://www.bluefountainmedia.com/blog/?p=236#comment-3326 Way too little information to make such a claim. What page rank is the site? How long did it take (costs)to achieve that? How long did it take to get top positioning in search results? How much money has really been spent to achieve the numbers? And the comparison to the least effective means of traffic gen known to man (banner ads and paid links) further skews the results. It is fair to say organic position produces better results than cpm, but SEO is grossly inefficient in re ROI. Its "better" only because cpm is so bad. Of course this entire line of thought will be moot, very soon, as social media sites like facebook finally figure out that they have a better reach than google........ Way too little information to make such a claim. What page rank is the site? How long did it take (costs)to achieve that? How long did it take to get top positioning in search results? How much money has really been spent to achieve the numbers?
And the comparison to the least effective means of traffic gen known to man (banner ads and paid links) further skews the results.
It is fair to say organic position produces better results than cpm, but SEO is grossly inefficient in re ROI. Its “better” only because cpm is so bad. Of course this entire line of thought will be moot, very soon, as social media sites like facebook finally figure out that they have a better reach than google……..

]]> By: Bay Area SEO http://www.bluefountainmedia.com/blog/the-roi-of-seo-is-difficult-to-top/comment-page-1/#comment-3325 Bay Area SEO Fri, 06 Mar 2009 08:31:26 +0000 http://www.bluefountainmedia.com/blog/?p=236#comment-3325 Great illustration of the ROI of SEO work. I suspect the results where significantly enhanced by a <i>very</i> strategic use of key phrases that are micro-niche oriented, and by their very nature are ROI maximizers. Good work! Great illustration of the ROI of SEO work. I suspect the results where significantly enhanced by a very strategic use of key phrases that are micro-niche oriented, and by their very nature are ROI maximizers. Good work!

]]>