Online giveaways are great way for marketers and consumers to connect. One particular advantage pulling them in with these type enticing offerings is the long-term potential: once potential customer “Likes” your Facebook page they most often stick around to receive the many status updates or promos you send out each week.
An email... Read The Rest
Advertising, sales and marketing have been done in one form or another for thousands of years. Now we’re in the midst of heralding in a new breed of “Ad Man” who specializes in getting your business coverage on relevant social media sites. If done right this new social media barker can deliver an avalanche of specialized traffic in a few scant hours.
In order to truly maximize your marketing spend, finding the best ad channel for your business is the first step. Of course, every business presents a unique challenge and avoiding channels that are irrelevant … Read the rest
In just a few short years mobile devices have transformed the way we communicate in so many ways. With every iteration of the iPhone (ie. iPhone 4s and iOS 5), update to the Blackberry … Read the rest
When clients initially come to Blue Fountain Media, our team always makes a point of asking them if they are satisfied with their website’s performance. Many of them find this to be an intriguing … Read the rest
Many small business owners have heard of search engine optimization, yet few know how to properly plan and execute one entirely through. SEO is the process of improving rankings of web content in search … Read the rest
Online retail sales have increased 14 percent since July, according to a recent MasterCard report, and now eMarketer is optimistically predicting these numbers to double during the upcoming holiday season, despite a flailing economy…. Read the rest
When you are in business, you can’t afford to ignore new ways of getting the word out about you and your company.
You’ve probably been hearing about Google+, the giant search engine’s venture into … Read the rest
Millennial marketing is not some Madison Avenue focus group, but rather a term you’ll be hearing and learning more and more about in coming years as the population segment referred to as Millennials hits … Read the rest
Brand and online reputation management is a big deal these days.
The increasing ways in which you can interact with customers online certainly has been a boon for businesses, but it also has unintended … Read the rest
When you take your business online, the single biggest hurdle you face is gaining the trust of visitors who are unfamiliar with you, your business, your products or your services.
Think about it. You … Read the rest
“It takes a lifetime to build a good reputation, but you can lose it in a minute.”- Will Rodgers
Those words have never rung so true!
There’s no need to go into the … Read the rest
One of the greatest opportunities online marketing offers us is the ability to measure results. In fact, almost every aspect of a digital campaign can be tweaked to help add website visits, increase conversion … Read the rest
I hate to say it, but most websites I see are either mediocre or just plain terrible. I’m not just talking about sites from companies with small budgets. Some of the biggest companies in … Read the rest
If your company is looking for new opportunities to expand the reach of your business, your brand and its products and services, Tumblr is an ideal tool to incorporate into your social marketing strategy…. Read the rest
