BLC: We recently sat down with Blue Fountain Media’s CEO Gabriel Shaoolian to discuss issues relating to online reputation management. Shaoolian and the Blue Fountain Media team frequently counsel clients on these issues and … Read the rest
As the CEO of a company that prides itself on designing, developing and marketing websites designed to drive business, it drives me absolutely crazy when I see businesses that fail to treat their online … Read the rest
My first real experience with e-commerce was back in 1999, when I was part of the team that launched one of the first online retail luxury websites.
Back then, people thought we were crazy. … Read the rest
Ask yourself the following questions:
- Does my business target customers or clients who are over 50 years old?
- Am I marketing to this target audience online?
- If the answer to #2 is no, then
When people think of YouTube, images of music videos, stupid pet tricks, parodies and personal rants come to mind.
Some businesses, though, have figured out that there’s much more to YouTube than first meets … Read the rest
How Social Media Has Changed the Face of Public Relations (and How Your Business Needs to Adapt!)
Thanks to the recent explosive growth of social media, the practice of public relations has been changed forever.
That’s not to say that public relations as a business tool is dead. To the contrary, … Read the rest
At Blue Fountain Media, social media marketing is a major part of our business. On a daily basis, the marketing team works with clients on their blogs, their use of Facebook, Twitter, YouTube, LinkedIn, … Read the rest
As a company devoted to helping clients achieve, and often exceed, their business goals, it always amazes us when we see how often we see companies that have no idea of how to convert … Read the rest
If you are in business, then you are in a constant battle for an online audience and paying customers. Every day is a competition. The more you know about your competitors-the more you understand … Read the rest
What’s Foursquare?
Foursquare is a tool that helps people track where their friends are and what they’re up to. If your business is based on a physical location, you can use Foursquare to manage–and … Read the rest
You wouldn’t dream of starting as business without a plan. So why do so many business owners start social media campaigns without any real planning or strategy?
Typically, they start blogging, Tweeting, building Facebook … Read the rest
When businesses are looking to create or enhance a web presence, they go through the often painful process of choosing which web design and marketing team to handle their project.
When potential clients come … Read the rest
Granite Transformations is a company that provides kitchen and bathroom remodeling solutions including granite countertops, cabinet resurfacing and mosaic tiles. Their products have superior durability and a better appearance than the competition, and the … Read the rest
It is no secret that creating original content for your website is a terrific way to get your marketing messages across, establish yourself as an expert and humanize your company and its employees.
By … Read the rest
Every business owner knows how much is riding on each hire the company makes. A great hire can transform a business, bringing expertise, enthusiasm and increased profitability. A terrible hire, on the other hand, … Read the rest