In just a few short years mobile devices have transformed the way we communicate in so many ways. With every iteration of the iPhone (ie. iPhone 4s and iOS 5), update to the Blackberry … Read the rest
Brand and online reputation management is a big deal these days.
The increasing ways in which you can interact with customers online certainly has been a boon for businesses, but it also has unintended … Read the rest
When I first meet with prospective clients at Blue Fountain Media, I make a point of listening more than talking. Before I can strategize, design and execute a web project, it is essential that … Read the rest
Your company’s reputation means everything.
As founding father Ben Franklin once said “It takes many good deeds to build a good reputation, and only one bad one to lose it.”
Anyone doing business with … Read the rest
Recently I was at a cocktail party, and a successful dental surgeon approached me and said “Hey, how do I get my business on Google?”
It’s a simple, valid question, and it’s one that … Read the rest
Let me say something right off the bat: I’m not one of those proponents of online marketing that doesn’t believe in using offline channels.
Offline advertising and marketing have driven sales for generations. Newspaper, … Read the rest
When it comes to sales, too many companies are acting like it’s the 20th century and behaving like it’s the 19th century. They act as if the Internet was never invented and … Read the rest
When clients ask me if Pay Per Click advertising works, I tell them, of course it does.
Without skipping a beat, I then tell them that it only works when the campaign is … Read the rest