icon-creative-design icon-digital-marketing icon-mobile-apps icon-strategy-consulting icon-website-development

How We Do It

  • We couple strong landing pages with effective emails to increase overall conversion rates.

  • Our newsletter designs increase click-through rates.

  • We couple strong landing pages with effective emails to increase overall conversion rates.

SEO Process

Our 5 step SEO process ensures that your business gets the most out of our services.

  • Audience Research & Data Collection

    It is important to know the nature of your email recipients in order to cater towards their attitudes, culture, and expectations.

    Try to gather as much relevant information about your audience as you can from your email signup form. Some examples of information you might want to ask for include title, company, and location. Only ask for information that you will actually use to segment your email campaigns, as asking for too much information can decrease your rate of email signup.

    Audience Research & Data Collection
    Audience Research & Data Collection
  • Analyze Goals & Objectives

    Most recipients spend no more than a couple seconds when viewing an email.

    Whether you are supplying an informational resource or marketing a product, a single focus must be decided upon in order to grab your recipients' attention and direct them towards your desired action. Too many different calls to action and pieces of unrelated content can cause users to stray from accomplishing the intended goal of an email.

    Audience Research & Data Collection
    Audience Research & Data Collection
  • Email Design

    We design and structure your emails to cater towards your goals and your audience. Through careful placement of strong calls to action and supporting images.

    The goal of an email is to trigger clicks and drive traffic to your site. Once there, it is important to fulfill subscribers' expectations and complete your conversion with the use of a landing page that reflects elements of the email to make for a consistent user experience with the campaign as a whole.

    Email Design
    Email Design
  • Optimization

    Nobody likes to receive an email that isn’t addressing their specific wants or needs. We send relevant messages to recipients who look forward to them through use of segmentation, analytics, and past user activity.

    All of our email campaigns take advantage of A/B testing options to measure and optimize your click-through and open rates. This helps to make sure that your newsletters are created to email best practices, as well as brand-specific data that allows us to create an email that is perfectly tailored to your customers.

    Audience Research & Data Collection
    Audience Research & Data Collection
  • Analysis & Reporting

    In order to make sure that the highest possible percentage of your subscribers open and click-through your email campaign, we will find the optimal time and frequency to reach out to your customers and get actionable results.

    All of our email campaigns take advantage of A/B testing options to measure and optimize your click-through and open rates. This helps to make sure that your newsletters are created to email best practices, as well as brand-specific data that allows us to create an email that is perfectly tailored to your customers.

    Audience Research & Data Collection
    Audience Research & Data Collection

Our Results

  • twe

    Working with Blue Fountain Media's email marketing team, Tweezerman saw an overall boost in site engagement and conversion rate by using optimized, seasonal email newsletters.

Want to See More? View All Case Studies

Ready to discuss your project? Work With Us
Blue Fountain Media is recognized as a
Top Digital Agency by
Ranked #1 Interactive
Agency by top interactive agencies example
Ranked Top 10 Digital
Agency by awwwards logo
Ranked Top 10 Agency
Worldwide by IMA logo
Sign Up to get the latest on Digital Trends
Featured Blog Article
Download our Free Whitepapers
Our Locations
New York Headquarters
New York Headquarters
102 Madison Avenue - Second Floor
New York, NY 10016
Chicago Office
Chicago Office
222 Merchandise Mart Plaza, Suite 1212
Chicago, IL 60654
Seattle Office
Seattle Office
14980 NE 31st Way, Suite 120
Redmond, WA 98052
  • 102 Madison Ave, 2nd Floor
  • New York, NY 10016
  • 212.260.1978