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Last Week, Blue Fountain Media founder and CEO Gabriel Shaoolian was featured in his first post as a columnist for the NYT Business Blog, "You're the Boss". The column provides an engaging forum for small businesses to submit their websites to be evaluated by Gabriel, as well as the blog's readers, and receive informative feedback on how best to improve their website and business.
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Many business owners feel that their website is not their real business and any sales they get from it are merely extra points.
However, by installing Google Analytics, many entrepreneurs may find their website generating large amounts of traffic with high bounce rates or low conversion rates.
This is what I mean when I talk about the real cost of lost opportunity!
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Recent Launches
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www.donatelifeny.org
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Consolidated an estimated 30 different forms into a single form and form-management-system
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Created and automated complex functionality that enabled the client to step away from an expensive service-based solution
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Produced an e-commerce and informational site with a complex content structure
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The New York Organ Donor Network is the nonprofit, federally designated organ procurement organization (OPO) for the greater New York Metropolitan area.
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Before committing to working with you, potential customers usually will use search to find your company name and the names of key executives and employees. What they find in the search results will help determine whether you will win a new customer, or whether someone will be driven away by negative comments and an overall negative perception.
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Link-fortifying is an important and sometimes overlooked part of SEO. The idea behind link-fortifying is to find places on the web where you've been mentioned but not actually linked to. Being mentioned on another site is a good way to build exposure and credibility, no link means your mention is invisible to search engines.
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For one evening, New York City's finest developers, designers, marketers and account managers transformed into gladiators, disco kings, Snow White, Tron, bikers and dozens of other characters from history, fiction and film.
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Blue Fountain Media's experts in online business strategy, online marketing and social media frequently speak at industry and educational events. If your company or organization is looking for a speaker on any web-related subject, please give us a call at 212.260.1978
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