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Here are some featured posts:

• Recession? Great! Time to invest in your website
  Now that we are officially in a recession (and have been for over a year), it is time to start spending money wisely. The oversized marketing budgets of the past are set to be replaced by smarter investments like search engine optimization of websites coupled with social media marketing.Here a few reasons why it makes sense to invest in your website right now...
  
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• 3 Effective online marketing techniques every business should be doing
  Having a great website is the first step in a successful online business, but it doesn’t do any good if no one can find it. While search engine optimization has been proven to be one of the most effective methods of driving traffic to a website, but not everyone has the time or the resources. However, it is also possible to take elements of SEO that are less time consuming and yet highly effective. Here are three quick and easy techniques any business can benefit from...
  
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• Writing search engine-friendly content
  Writing for search engines is becoming increasingly like writing for humans. Search engines used to base rankings for a particular keyterm on the frequency of the term in question on a page. Today, many more factors are taken into account by Google’s algorithms, with the goal of determining the relevancy of the document to the user’s search query. As a general rule, it is more important to write natural sounding articles than to target them at robots. Here are some of the various factors to consider when writing for search engines...
  
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• Top 10 most common PPC mistakes that you are probably making right now
  It’s amazing how many poorly researched, poorly written, and poorly targeted paid search campaigns I’ve come across on the major search engines without even really looking for them. It’s obvious why Google runs those $25 free AdWords credit promotions for new users; if you don’t know what you’re doing, that money goes pretty quickly. Whether they’re using Google AdWords, Yahoo! SEM, or Microsoft adCenter, here are some of the dangerous thoughts that seem to go through the minds of PPC users...
  
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