After weeks of research, design, and development work, we are proud to announce the launch of the redesigned BlueFountainMedia.com. It is the culmination of years of data gathered about our website visitors and our prospective clients. The design is modernized and updated to match our branding guidelines. From what we can tell, it has already reduced our bounce rates by 20%.
Here are some key improvements made with the new design:
- Targeted service landing pages.
- More detailed "About Us" content.
- More attractive case studies.
- Stronger calls-to-action across the website.
- Clearly differentiating messaging on the home page.
- A slicker portfolio.
- Easier to read Blog and Business Learning Center.
Behind all of this design and content lies a powerful Content Management System that gives us total control over the entire website.
There are still many improvements to be made, and we will be conducting copious amounts of split testing to find ways to increase our conversion rates.
To learn more about our redesign, please take a look at this case study.