Talking with your website’s users to figure out their needs can be helpful, but an easier way to understand your audience is to build user personas.
Posts Tagged ‘Information Architecture’
Utilizing the Lean UX method will help you to create an optimized online user experience that identifies the behavioral needs of your audience, and helps you to design a website that meets their needs.
An optimal user experience is heavily reliant on how easy it is for individuals to find the information and details that they are looking for. Take a look at our analysis of different search patterns that can be incorporated into your website’s information architecture in order to create a seamless experience that will keep customers returning to your site.
7 Killer Tips to Creating a Website Specification Document to Support Your Search Engine Marketing Efforts
Think like an architect and develop a careful blueprint (spec doc) to help guide your search engine marketing efforts.
Creating the best user experience through good information architecture helps focus user attention on your most important conversions. Read on to learn how.
When building a user persona, including these 8 essential characteristics will help you build a website that is better tailored for your target audience.
In a rational world, the Fortune 500 list, Fortune magazine’s list of the 500 highest-revenue companies in the US, would also be a list of the 500 most awesome websites. That’s not always …